Viking Plastics, Corry, Pennsylvania, announces the promotion of Shana Bailey to marketing manager. In her new role, Bailey will direct and manage all marketing operations with a primary focus on building the company’s marketing strategy and brand messaging. She will manage all aspects of advertising campaigns, tracking and reporting as well as continuing to build partnerships, new customer and employee connections and the unification of Viking’s facilities.
“Bailey has shown tremendous leadership in helping our brand grow and supporting key Viking Plastics initiatives,” said Glenn Joseph, sales manager.
Bailey joined Viking Plastics in January 2015 as a marketing coordinator and has played a key role in developing the company’s content marketing strategy while establishing Viking Plastics’ social media presence.
“The fact that leadership has the trust in me to take on such a key role is something I don’t take lightly,” said Bailey. “I am grateful for this opportunity to lead marketing efforts and am proud to work for a company that invests in its employees.”
Bailey earned a bachelor’s degree in marketing at Penn State Behrend and an MBA from Clarion University.
For more information, visit www.vikingplastics.com.