by Todd Schuett, owner Creative Technology Corp. Videos are the hottest thing on the internet today. There is a reason YouTube is the second-highest trafficked site on the internet (after Google). Nothing tells a story – your story – like a video. A video doesn't have to go "viral" to do wonders for your business. Forrester Research Group says, "Video is 53 times more … [Read more...] about Better Marketing with Video
2016 Spring
Impact of Material Specification on Operational Efficiency
by Stacy Shelly, regional commercial director Midwest AMCO Polymers Plastics processors are driving efficiencies throughout their operations by ensuring equipment is up-to-date, optimizing facility costs and gaining a deep understanding of job scheduling. Resin pricing has received attention, too, with conversation centering around price stabilization and guarantees. … [Read more...] about Impact of Material Specification on Operational Efficiency
Eyeing New Opportunities in Cuba
A conversation with Chuck Sholtis, CEO and owner of Plastic Molding Technology Inc. Approximately 100 miles from Key West lies the Caribbean islands of Cuba, home to more than 11 million citizens. The main island hosts the country's capital of Havana and, despite the lack of US involvement for more than 50 years, was the destination for more than 3.5 million tourists last … [Read more...] about Eyeing New Opportunities in Cuba
The Scientific Molding Plant: How to Get There from Here
by Donald C. Paulson, founder and owner Paulson Training Programs Scientific molding often is used to describe the ideal injection molding process, but what exactly does the term mean? Scientific injection molding (SIM) is the practical application of the laws of physics as they apply to molded parts properties. To understand molding as a science, you first must discard the … [Read more...] about The Scientific Molding Plant: How to Get There from Here
Game Training: Engaging Employees at Poly-Cast
by Brittany Willes, contributing editor Plastics Business Long, tedious, dull – words often used to describe videos and other training materials employers use to keep employees informed and up to date with the latest policies and safety practices. While such videos undoubtedly contain useful information for workers, that information is rarely absorbed or is quickly forgotten … [Read more...] about Game Training: Engaging Employees at Poly-Cast