Athena SWC partners with plastics manufacturers interested in adding a structured, virtual process to their sales cycle’s front-end or “hunting” component. Our customers are typically looking to accelerate and generate revenue in two areas: (1) new account development and (2) increase of share within current customers with greater sales potential.
Athena’s outsourced process model and infrastructure (which includes people, process and technology tools) focuses on targeting and developing the “right type” of new account relationships. The process leverages best practice processes for inbound and outbound marketing, lead generation, new business development, ROI tracking, and sales support activities.